Le tailleur

Identity Design Service
“A brand is a person’s gut feeling about a product, service, or company. It’s a gut feeling because we’re all emotional, intuitive beings, despite our best efforts to be rational. It’s a person’s gut feeling, because in the end the brand is defined by individuals, not by companies, markets, or the so-called general public. It’s what they say it is.”
from the book The Brand Gap by Marty Neumeier

Steps to your identity

1

Discovery

What's the reason your product needs to exist? What problem does it solve? Defining the needs, goals and objectives will clarify the unique attributes of your brand.

2

Logo

Logo is the face of your business and will attract the right people by letting them understand who you are and what you stand for.

3

Color

Colors and feelings are connected. It can influence human perception and enhance effectiveness.

4

Typeface

95% of the information on the web is written language. Finding the right typeface will invite the reader and reveal the tenor and meaning of the text.

5

Design System

One source of truth that ensures to have a common visual language in future communications. Perfect for start-ups who want to develop a cohesive, authentic and beautiful brand and want be able to maintain it.

Lets get started

Start building the brand that best represent you and feel free to contact me, my door/email is always open.

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Currently available for freelance work.